BIKE Magazine Receives Sponsor of the Decade Award

MOAB, Utah (October 16, 2004) Before the start of the 10th Annual 24 Hours of Moab, mountain biking fans gathered together to recognize BIKE Magazine as the Sponsor of the Decade. Event Organizer, Granny Gear Productions, acknowledged BIKE's continued sponsorship of 24 Hours of Moab and pointed out that BIKE also celebrates a tenth anniversary at 24 Hours of Moab.

"BIKE Magazine was really stoked to be a part of this for ten years," said Chris Schulz of BIKE. "BIKE Magazine is all about the love of riding and everyone here willing to ride for 24 hours, I'd say they have the love for riding too."

BIKE's committment to the sport is illustrated among its pages through evocative photo essays and editorial content for an intrigued audience.

The largest mountain bike race west of the Mississippi, a weekend of world-class competition and fat tire camaraderie, and an opportunity to race on some of the most stunning terrain in the U.S. earns The 24 Hours of Moab its status as one of the most celebrated mountain bike races in the world. Supporting Sponsors include NiteRider Technical Lighting Systems, BIKE Magazine, VeloWear.com, and The American Lung Association. Contributing sponsors include Shimano USA and East-West Printing.

Granny Gear Productions, a sports marketing and event production company, has earned a reputation as the industry's most innovative and successful event organizer. With more than 22 years as a mountain bike race organizer, Granny Gear President and CEO, Laird Knight, created the 24-hour racing format in 1991. In 2001, Knight became West Virginia Tourism’s Person-of-the-Year and in 2002, Knight was inducted into The Mountain Bike Hall of Fame.

For more information, visit: www.grannygear.com

For press credentials, photographic material, or to set up an interview with Keith, call Wendy at 617-308-2500.

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